{"product_id":"philodendron-imperial-red-11","title":"Philodendron Imperial Red 10”","description":"\u003cp data-start=\"42\" data-end=\"556\"\u003eThe Imperial Red Philodendron, \u003cspan class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"\u003e\u003cspan class=\"whitespace-normal\"\u003ePhilodendron 'Imperial Red'\u003c\/span\u003e\u003c\/span\u003e, is a self-heading hybrid grown for its bold, upright structure and deep red new growth that hardens off into dark green. Native lineage traces back to tropical Central and South American philodendrons, adapted to grow under canopy conditions. The plant forms a tight rosette rather than vining, building height and fullness from the center. The value is in the contrast, new leaves emerge rich burgundy-red against mature, glossy green foliage.\u003c\/p\u003e\n\u003cp data-start=\"558\" data-end=\"947\"\u003eLight requirements start with direction. Place it in an east or west-facing window for bright, consistent light. A south window works if set back 2–4 feet to avoid harsh direct exposure. Under grow lights, use 5000K–6500K positioned 10–14 inches from the canopy. This is a medium-light plant, but stronger light will enhance the red coloration in new growth and keep the structure compact.\u003c\/p\u003e\n\u003cp data-start=\"949\" data-end=\"1471\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eWatering and environment should stay controlled. Let the soil dry about halfway down, then fully saturate and allow it to drain. Always check the root zone with a chopstick or meter before watering. This plant does not like sitting wet. Use a chunky, well-draining mix with airflow around the roots. Drooping with firmness means it’s ready for water, yellowing lower leaves point to overwatering, and slower, smaller growth usually indicates not enough light. Keep temperatures warm, humidity moderate, and airflow steady.\u003c\/p\u003e","brand":"The Rooted Plant Shop","offers":[{"title":"Default Title","offer_id":43136851476578,"sku":null,"price":60.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0572\/1269\/8722\/files\/A932620B-F65B-4B8D-8284-7DE71E2AB76D.jpg?v=1784667905","url":"https:\/\/therootedplantshop.com\/products\/philodendron-imperial-red-11","provider":"The Rooted Plant Shop ","version":"1.0","type":"link"}